As an Associate Director, Content Optimization & Strategy, you'll work directly with enterprise CPG clients to improve content health, enhance product discoverability, and accelerate digital shelf performance. This is a hands-on, client-facing execution role — ideal for someone who thrives on translating analytics into activation.
Key Responsibilities
- Work directly with enterprise CPG clients to improve content health and product discoverability.
- Translate analytics into actionable content optimization strategies.
- Manage and optimize large product content portfolios across major retail platforms.
- Bridge creative and data-driven problem solving to drive measurable digital shelf impact.
- Build and maintain client relationships through consistent delivery and strategic insight.
Qualifications
- 5+ years of experience in content strategy, digital shelf, or eCommerce optimization.
- Hands-on experience with syndication tools (Salsify, Akeneo, Syndigo) preferred.
- Strong analytical skills with the ability to interpret content health metrics.
- Excellent client communication and project management skills.
- CPG brand or agency experience strongly preferred.